- Get a Google My Business page. 90% of UK searches are through Google and Google lists businesses Google My Business page higher than actual local businesses websites. A Google my business page is free and easy to setup so long as you’re a bonified business.
- Get on Bing too. If 90% of searchers are through Google, then the rest are through Bing and Yahoo, so it makes sense to have a free Bing listing too (Bing powers Yahoo search). To make it even easier, you can import your info from Google my Business.
- Get a Facebook page and make sure it’s a page (not a profile or group). Facebook might not seem like the right place for your business, but it’s used by 2 billion people, many of whom don’t use any other method of communicating online. Connect to your friends and ask them to share details about your business to reach a wider audience.
- Claim or add your company to Apple Maps. Not everyone has the good sense to trust Google. Let the unfortunates using Apple Maps know where you are. Here’s a handy link: https://mapsconnect.apple.com/ GOOD FOR BUSINESSES WITH A WALK IN SERVICE
- Get people to review you. Google and Facebook allow users to review businesses and both types of review appear in Google search. Ask your customers to leave a review. Ask your friends too but don’t try and cheat. Fake reviews are easy to spot and you may get banned from the platform.
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